Your Marketing Department, Handled
Strategy, digital and content, looked after by two senior partners, so you can get on with running your business.
Get your free auditMarketing shouldn't be another job on your list
When you run the business, marketing gets done in the gaps: a post here, a campaign there, a website nobody has time to fix.
As your outsourced marketing department, we take it on properly, with one plan, one team and clear reporting, so it keeps moving whether or not you have the time.
What's included
Everything your marketing needs, built around your business. Not every client needs every line, so we shape the mix around your goals.
Strategy and brand
- Brand strategy and positioning
- A marketing plan tied to your revenue goals
- Competitor and market review
- Messaging and tone of voice
- Quarterly planning and priorities
Digital and performance
- SEO, including visibility in AI search
- Google Ads and Performance Max
- Meta Ads
- Website improvements, builds and landing pages
- Analytics and tracking, set up properly
- eCommerce growth
Content and communication
- Social media planning and management
- Email campaigns
- Content calendar and creative direction
- AI built into how we work: faster research, drafting and reporting
Always included
- A free audit to start
- One plan you can see
- Regular check-ins
- Clear reporting in plain English
Two partners, one team
You work directly with Mark and Elle. Mark leads digital and performance. Elle leads brand and content. Between us we cover the full marketing department.
Meet the team →
Mark Butler
Partner | Head of Digital & Performance
Elle Butler
Partner | Head of Brand & Content
How it works
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1
A free audit
We review your website, social presence, search visibility and competitors, and show you where the biggest opportunities are.
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2
A plan you can see
We agree priorities, what's in scope and how success will be measured.
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3
Delivery and reporting
We get on with it, with regular check-ins and clear reporting. Each quarter, we review the results and reset priorities.
Where it helps, we work on-site with your team. Where it doesn't, we keep everything online.
Who it suits
- Owner-managed businesses where the owner is still doing the marketing
- Growing businesses that have outgrown ad hoc help
- Hospitality, automotive, retail, eCommerce and local service businesses
- Businesses with a website, ads or social accounts that aren't pulling their weight
Based in Sligo, working across the North West and beyond. Not sure if it's the right fit? Start with the audit and we'll tell you honestly. See our Sligo page →
Questions we get asked
How is this different from hiring a marketing manager?
A marketing manager is one person with one set of skills, plus recruitment time, holidays and cover. With us you get strategy, digital and content expertise together, and a team that covers for each other.
We already have a website and ads. Do we start from scratch?
No. We start with an audit of what you have, keep what's working and fix what isn't.
Do you need access to our accounts?
Usually, yes. To do the job properly we need access to things like Google Analytics, Search Console, your ad accounts and your website. You stay the owner of every account, and we only ask for what we need.
How is your fee set?
Based on the scope of work and what your business needs, not as a percentage of your ad spend. We agree it up front, in writing.
Is VAT included?
Our fees are quoted excluding VAT.
Who will I deal with day to day?
Mark and Elle, directly.
Ready for a marketing department of your own?
Start with a free audit. No obligation, and you'll leave with clear next steps whether or not we work together.
Get your free audit